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September 02, 2014 Written by NetSphere Category: Omni-Channel
Adopting omni-channel eCommerce: Proof in the numbers On Aug. 15th, the advanced eCommerce sales report for Q2 2014 was published by the U.S. Census Bureau. As could be expected, business owners were anxious to see how Q2 fared in comparison to its predecessor – especially those business owners who have invested in omni-channel marketing initiatives. According to the U.S. Census Bureau report, Q2 maintained the upward momentum that eCommerce has been experiencing for quite some time. The estimate of eCommerce sales was set at $75 billion, an increase...