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July 21, 2014 Written by NetSphere Category: Marketing
SEO forecast: The future lies in search experience optimization On July 17, 2014, Searchmetrics hosted its Visibility_14: Search Experience Optimization conference in Chicago. Tom Schuster, the CEO at Searchmetrics, kicked off the event with his forecast of SEO from a business perspective. During his opening remarks, Schuster commented on the obvious things that are happening in the digital revolution: mobile, social and data. But the obvious things that are happening were not his focus.  Instead, his keynote speech focused on the not-so-obvious transitions that are happening with SEO today: the...

March 26, 2013 Written by NetSphere Category: eCommerce
Think fast – does your website run too slow? No matter how well it worked for the tortoise, slow and steady doesn’t win the eCommerce race. In fact, if your site is running too slow, potential customers will pass you up for your faster, hare-like competitors. According to an article published on, for every 2 seconds of extra load time, your abandonment rate will increase by 8 percent.   “If you drop your load time from 8 seconds to 2 seconds, your conversion rate actually jumps up 74%,” explained the