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July 12, 2012 Written by NetSphere Category: eCommerce
Investigating the current mobile-payment landscape Mobile payment services, like Chase Bank’s QuickPay, have really taken off. Also referred to as mobile money, mobile banking, mobile money transfer and mobile wallet, the term generally refers to the ability to send money with a mobile device. So what does that mean for ecommerce companies? Are the days of paying with cash, check and credit card really on their way out? According to current sentiment, not just yet. Although it sounds like the answer to an on-the-go lifestyle, there’s...

July 06, 2012 Written by NetSphere Category: eCommerce
The Mac-versus-PC debate plays out on the eCommerce floor There are many who have banked on Mac users as being big spenders, and rightfully so. Certain analytics have shown that Mac users are more likely to book pricier hotel rooms than their PC counterparts. Because of that data, Orbitz, a popular travel site, shows Mac users higher-priced deals. And it all started with the Mac tax, the idea that consumers will pay more for Apple’s technology compared to other brands. According to a recent Wall Street Journal report, Orbitz and other...