Developing road maps to eCommerce success
Prospects and clients come to us for three main reasons: our product knowledge, our industry expertise and the results we generate for our clients.
Being responsible for the P&L of a website is one of the most challenging jobs in an organization. The Internet is both a collaborator and a competitor – millions of websites exist that for potential clients are just a click away. You make major investments in creating visibility and interest on your site, but because it lacks the user experience required to close a sale, those investment dollars are wasted as clients instead choose to close business with your competitors.
As an online merchant, you need to fundamentally understand that if your webstore doesn’t receive the skills and expertise it needs to thrive, it will wither on the vine due to a dwindling number of sales and visitors. When you stop monetizing your site with innovation, your site will suffer, inevitably causing your customers to buy from the competitors that continue to innovate and invest.
But this is where our consulting practice steps in. We teach clients how to increase their average order value, how to bring in new customers and how to turn existing customers into repeat clients. This is not empty rhetoric – our performance is based on the results that we generate. Proof of our efforts can be found in the success of our clients.