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August 11, 2014 Written by NetSphere Category: Marketing
15 reasons to use crowd-sourced photos for eCommerce In the whitepaper titled, “From Ripple to Wave: The Ascent of Authentic Visual Content,” the editors at Olapic, a company focused on visual content, brought to light the flood of customer photos that are being taken every day. They also focused on the benefits that can come from taking advantage of all of those selfies and pics shared on Instagram on eCommerce websites.   “Customer photos are the most authentic and compelling brand assets available today,” the editors said. “Thanks to the...
New tool helps brands select crowd-sourced photos, increase conversions Nearly 10,000 attendees visited the Internet Retail Conference & Exhibition, held in Chicago from June 10-13, 2014. The strong attendance numbers speak to the importance of the event for those in the eCommerce industry. As has been the case over the past 10 years, IRCE 2014 served as a pedestal for leaders in online retailing to showcase their new products and expert services. With more than 600 exhibitors at the show, there were countless products to learn about. One, however, stood...